Brand and website studio · for owner-led US firms

Every line has a reason.

Logo cleanup from $490 · Websites from $3,900 · Brand + site $5,900

Logo cleanups, truck-and-sign kits and websites for owner-led trades and B2B firms with 10 to 100 people. Drawn on stated ratios, so every decision can be defended. One designer in Brazil, on US hours, 9–5 ET.

Book a 15-min call See the work ↓

You talk to me, the person who draws it. No account manager.Mateus Gianetti, Brazil. On US hours, 9–5 ET.

01 · Work

Two brands I built for my own companies.

I built both brands end to end for companies I co-own, and I live with every decision. They are software companies, not trades. Paid client work is added here as it ships.

Plantgrade

OT cyber-compliance software for mid-size plants · 2026 · pre-launch

Lockup · the mark is exactly as wide as the wordmark, and the amber start step sets the x-height

Plantgrade mark construction: four squares, each √2 larger, centers climbing 1:2, rays from one center of scaling O. — Mark · each step √2 larger · centers climb 1 : 2 (26.57°) · the gap is solved so the box is φ : 1

Direction A, Stepped P: a P whose counter is a staircase with an amber first step. — None of them won as drawn. A fourth sketch, Growing Steps, did, and I rebuilt it from exact rules (above)

Plantgrade lockups: stacked and horizontal, color and reversed. — Lockups · stacked and horizontal, on paper and on ink

Domus

Church-management software · Brazil · 2026 · 18-page brand guide

p. 01 · Cover: "More order in the house"

p. 05 · Symbol: the house, and the people in it

p. 08 · Don'ts: what weakens the mark

p. 11 · Contrast: every pairing measured against WCAG AA

p. 15 · Voice: how the brand talks

p. 18 · Files: what the client receives

02 · Process

Days, counted.

Day 015-minute callYour company, your budget, what the brand has to carry.
Day 3Audit overlay + one redrawYour current logo marked up, and one redraw on your own truck. You owe nothing yet.
Day 4You decidePayment starts here, not before. Or walk away.
Day 10Files deliveredFinal files, ready for your sign shop, printer and web.

03 · Price

Fixed prices, in USD.

01Logo cleanupVector redraw of your current logo, sign-shop-ready files: 5 days$490
02Logo + truck, sign and uniform kitNew logo system, plus it applied to your truck, sign and shirts: 10 days$1,490
03Brand + full fleet kitTrades: logo, color, type and voice, applied across the whole fleet. B2B firms: brand sheet and site header instead: 10 days$2,900
04WebsiteFive pages, built to match your brand: 15 days$3,900
05Brand + siteThe brand work above and the five-page website together: 4 weeks$5,900

Fixed price. Extra scope is quoted before work, never after.
You see the redraw on your own truck before paying anything.
$490 is paid at go. Above that, half to start, half at delivery.
Two rounds of changes included. Delivery date in writing before you pay.
On final payment the files and rights are yours. Vector, PNG, PDF, sign-shop ready.
Invoiced in USD, paid by ACH to a US account.

04 · Method

How it's made.

AI drafts: the research, the exploration boards and the layout options. An AI agent then finishes the vector files, working from stated rules under my review. I choose the direction and I check every file before it leaves here.

Fonts are open-licensed (OFL), so you never owe a font license.

Files are delivered ready for sign shops, printers and the web.

05 · Who

One designer.

Mateus Gianetti

Brazil · On US hours, 9–5 ET

I co-own and build software companies, and I design their brands myself. Levelmark Studio brings that practice to owner-led trades and B2B firms: the logo, the truck, the sign and the website. You talk to me, from the first call to the last file.

06 · Contact

Send me your logo or your site. I'll reply with what I would change, in plain words.

hello@levelmarkstudio.com Book a 15-min call

You talk to me, the person who draws it. No account manager.Mateus Gianetti, Brazil. On US hours, 9–5 ET.